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Selene Serkland
CFP®
Director, Wealth Advisor
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About Selene
Selene Serkland serves as Director, Wealth Advisor for Sequoia Financial Group.
While at St. Olaf College, Selene competed as part of the college’s rowing team and held the position of president for two years. In her past work, Selene served as an intern for a mid-sized wealth management firm in Chicago. In this role, she developed a passion for the financial services industry and gained foundational knowledge of portfolio management. Selene holds the CERTIFIED FINANCIAL PLANNER ™ designation granted through the Certified Financial Planner Board of Standards.
Selene grew up in the Chicago area, and now resides in the North Loop neighborhood of Minneapolis with her dog, Lucy. In her free time, Selene enjoys spending cabin time with family and friends, singing in her local church choir, and rowing with the Minneapolis Rowing Club.
CFP Board owns the marks CERTIFIED FINANCIAL PLANNER™ in the U.S.
Accreditation & Education
St. Olaf College, Bachelor of Arts in Economics and Mathematics
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Personal Insights from Selene:
Each day I find joy in providing a sense of security for our clients that comes with a strong financial plan. For me, security is one of the most important aspects of my job. From a young age, I saw how a lack of stability could cause strain on a family ecosystem. My mother runs her own architecture firm. When people practically stopped building houses in 2008 as the Great Recession took hold, my mom would remark that she, “went to work to find work.” In our household, we lacked the sense of security that a steady paycheck provides.
I think the lack of security I felt is similar to what clients can experience upon retirement. Once the paychecks stop and the portfolio becomes a main source of income, that question of “Do I have enough?” takes center stage. Developing a plan to not only answer that question, but allowing clients to trust they are secure, is where I find the greatest value in my work.
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Selene Serkland, CFP®
Director, Wealth Advisor
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